We believe in simple ideas, strong relationships, and lasting impact.

Meet Sara

Sara Lemieux-Ansari (S.L.A.) is the Founder and Creative Director of Slay Studio, bringing over a decade of experience building brands for both enterprise and boutique clients. As a fractional creative director, she partners deeply with companies—often embedding long-term within their teams—to align brand, strategy, and revenue growth. Her work spans SaaS products, fashion brands, hospitality, and product-based businesses, with past collaborations including Nike, Tommy Hilfiger, and Timberland. Known for transforming vision into measurable impact, Sara builds scalable brand systems, launches new revenue streams, and positions companies for sustained expansion through thoughtful, commercially-driven design leadership.

working together

Focused, approachable, and driven by results, our creative process is all about building strong relationships. Slay Studio partners with clients through both short-term engagements and long-term retainer relationships. Whether supporting a focused brand launch or acting as an embedded fractional creative director, we structure our contracts to align with each company’s growth stage and goals. Our retainer model allows for consistent strategic oversight, ongoing creative execution, and adaptive support as your business evolves.

What Sets Us Apart

People-First Approach

Everything we do is built around understanding your needs and helping you succeed—because when you thrive, so do we.

Long-Term Relationships

We’re not just here for the now. We love creating lasting relationships with our clients and growing with them over time.

Flexible Execution

We bring structure where it counts and adaptability where it matters. Our methods are clear, but always responsive.


Explore our SERVICES